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freelancing tips

It’s not Upwork. It’s YOU!

So, I got this comment on a video today:

“Sir, I am new on upwork. I’m submitting proposals from 6 months, but no one is accepting my proposal.”

And, I gotta be straight up with you…

I get this a lot.

And, it never makes sense to me.

If you try ANYTHING for 6 months and it’s not working… it’s way beyond time to re-think and re-strategize. Whatever you’re doing isn’t working. And, it’s not Upwork… it’s you. Which, nobody wants to hear…

But, it’s true.

In any case, what I wanna do today is give 3 big things to check…

If you’ve been on Upwork and aren’t getting the results you want.

First thing I’d do is get a client account.

It’s such a good research tool, because you can search the keywords for your niche and see exactly who you’re competing against. What’s in their portfolio? How’d they write their profile overview? What’s their job history.

In any battle, “knowing your enemy” is paramount.

Same with competition in a marketplace.

Plus, you can get ideas for what to put in your profile.

Next, the “big three” to check on your own profile are: 1) your portfolio, 2) your profile picture and 3) your profile overview. Whenever I’m asked to look at profiles from struggling Upworkers…

It’s always a problem with 1 or more of these.

I think the portfolio is obvious.

It needs to be great.

Key thing here is don’t just put everything you have in there. Only put your best stuff because you never know what someone will click on. So, you want to ensure it’s your best work no matter what they look at.

I think the profile picture gets overlooked quite a bit.

Remember, when a client does a search, they’re going to see your profile listed next to everyone you’re competing against. And, your profile pictures is likely to be the first thing they look at. So, it’s your first impression.

Make it count!

The final check is your bidding strategy.

Too often, I see freelancers bid on anything and everything on Upwork. Like a kid in a candy store, they want EVERYTHING. You need to be disciplined. Focus on a particular service you’re offering.

Build your profile around that service alone.

And, ONLY bid on those jobs.

Your success rate should go up from just that alone.

Anyway, those are the big three to check. Get those in line and you should start seeing results on Upwork. That said, if you want me to walk you through exactly what to do… from building your profile to bidding on jobs…

What to say.

Where to find the best clients.

Etc.

Then, start taking my Freelancing on Upwork course on my free tutorial site here: https://johnsfreetuts.com/upwork101/

I walk you step-by-step through everything.

Later,

John​​​​​​​

December 21, 2018

How to Get Freelance Clients to Pay You More

I got this question on a video of mine:

“So how do you get the to pay for your larger fee vs the guy who will do it for 300.”

I get this a lot.

The “low-baller” problem.

So, what I wanna share with you, today, is a dead simple way for not only dealing with low-ballers, but also be able to raise your freelances fees at will… and, not have clients think twice about it.

And, it starts with a simple change in how you think about.

Why do people buy a Rolex watch when a Timex tells time just the same?

Why buy a nice car when your Yugo will “get you from A to B” just the same?

If you need a mechanic, do you choose the lowest price with no regard for quality?

People pay more for stuff all the time. YOU probably pay more for certain things regularly and don’t even realize. Do you buy Coke brand soda… or do you get the generic “Cola”. Why?

People don’t buy on price alone.

Regularly.

The thing YOU have to do is to establish yourself as a “product” worth investing more in. Because everything else equal (quality, service, etc)… YES! A potential client will go with the lowest price.

You haven’t give them a reason not to.

Your job is to give them reasons to spend more with you.

Think about it this way…

If you need a medical procedure and you came across a doctor’s office. Out front, the office has a beat up old sign, half broken off. The parking lot was all cracked and crumbling. The front door had a crack in it.

And, it just looked like a seedy place…

But, they had the lowest price…

Would you get your procedure there?

Why not?

THAT is your answer.

You have to make your “office” look pristine, clean and new to potential clients.

AND…

Position your competition as the “seedy office” with the cracked front door.

That’s your job as the marketer of your freelance business.

You do THAT…

And, you do it well…

Clients will pick you over the “guy who’ll do it for 300”.

And, they ‘ll happily pay you more when you raise your prices.

That’s the WHAT to do.

For the HOW… well, that’s what I teach you in my Beginner’s Guide to Freelance course. It’s all about positioning, marketing and establishing yourself as an authority in your niche so clients see you as that sparkling new “office” they can trust.

You can get started with the course for nothing over on my free tutorial site here: https://johnsfreetuts.com/freelance

Later,

John​​​​​​​

December 20, 2018

Building an online SYSTEM for getting freelance clients

For me, freelancing is about time.

Not money.

I want to spend as much time as I possibly can with my wife and kids. I want to homeschool my boys. Teach them everything I know. Create a real relationship with them so when they’re adults, we have a friendship beyond parent-child.

It’s the most important goal in my life.

That’s why I have turned down I don’t know how many “regular job” offers.

It’s also why I’m very picky about what clients I work with.

And, I why I’ve chunked running my business down to about an hour a day.

But, when I first started freelancing?

Pfft.

Time was the last thing I was getting.

I had no control of my clients.

“Can you meet right now for a ‘quick’ call?”

Sure.

“Hey, it’s Sunday night at 10pm, but I really need this thing.”

Sure.

“OMG, we have an emergency! Have you seen…”

Oh no. Sorry. Okay…

Just getting run ragged.

It took a near nervous break down for me to finally decide to take control of my clients, set some boundaries and do things MY way. It’s not easy and a big part of it is just having the guts to tell them “No”.

But, there is something that makes that a helluva lot easier.

In fact, it changes your entire mindset when it comes to clients.

And, you stop putting up with their B.S.

It also makes it easier to charge more.

And, be a lot more picky about who you work with and on what projects.

IMO, it really is the “key to sanity” as a freelancer.

And, that’s having a backlog of potential clients. Getting to the point where you’re getting so many people trying to hire you on a monthly basis that you simply can’t accept them all. And, more just keep coming in each month.

When, you reach that point…

It’s liberating.

Because you know… if a client gets mad and fires you…

Oh well.

Next!

Or, a client starts being ridiculous.

Next!

You’re no longer beholden to them.

It’s the best way to get some control as a freelancer.

Of course, the big thing for a lot of freelancers is building up that backlog. That was why I was such a “yes man” when I first started freelancing. I was desperate for any client I could get and hung onto them like a toddler with their favorite “blanky”.

It’s also what I changed when I decide to take control.

And, I got to the point where, between my own website and the freelance platforms I was on, I was getting several dozen major project invites per month. Of which, I could only do maybe 1 or 2.

The key to it is developing a system.

Doing the traditional business-building…

And online marketing…

That virtually every other online business does.

In a way, it’s about getting serious about your freelance business.

Going from doing it as a “side thing”…

Or “testing the waters”…

Committing and going all-in.

If freelancing is what you really want to do.

In any case, I teach you exact system in my Beginner’s Guide to Freelance course. If you want to just “copy/paste” what I did instead of having to figure it all out yourself, then take that course and I’ll show you what to do.

You start taking it for nothing on my free tutorial site here: https://johnsfreetuts.com/freelance

Later,

John​​​​​​​

P.S. If you’re wondering what currents students think of the course, here’s one of the latest reviews:

“This is one of the best tutorials I have ever seen on freelancing from any tutor. I will highly recommend this course among my peers and others as well.” –Mehandi Islam

Start taking it for free: https://johnsfreetuts.com/freelance

December 19, 2018

100k/year on Upwork

To hear the trolls tell it, these people don’t exist:

“I have wasted 10 years of my life on a Master’s degree. And guess what? I am happy to realize that I don’t need it at all. Currently I make 100k+ yearly from my freelance business on Upwork/Freelancer, I am absolutely debt free, and going to become financially independent soon.”

Boris Vasilenko 

Nope.

Nothing to see here.

“These freelance sites are scams!”

“La la la la, can’t hear you!”

Truth is…

There’s plenty of this out there. AND, there’s plenty of people who’ve got on Upwork and never made a penny. With a platform that big, it’s inevitable. There will be winners and there will be losers.

Just how the cookie crumbles.

The difference I’ve noticed, though, is a couple things.

First. Mindset.

The people who tend to lose on Upwork and other freelance sites tend to think of them as  “get out of jail free” card. That they’ll put up a profile, do ZERO marketing themselves and good ol’ Upwork will take care of everything.

It no workey that way.

Successful Upwork freelancers…

Treat their freelancing services like a real business.

And, they market on their own like any other business would.

And, simply use Upwork to amplify their efforts.

Second. Strategy.

The people who are successful on Upwork have one. They take some time to think about how the platform works, what ITS goals are and they adjust their approach to give them the best chance of success.

They don’t just throw up a profile and “hope”.

And, what they find is the effort is worth it.

When the largest freelancing site on the planet suddenly starts seeing you as one of it top freelancers… well, you can imagine just how many projects start coming your way. It’s a bit crazy.

Anyway, I spent a bunch of time figuring Upwork out when I first started.

And, got to a point I was getting invited to so many projects…

I had to turn off my availability because I was getting overrun.

And, it’s simple stuff. 

But, counter-intuitive.

Sounds backwards, at first.

But, once you do it… you see.

Anyway, I teach you what I learned in my Freelancing on Upwork course (the #2 ranked freelancing course on SkillShare). How to build your profile, how to bid on jobs, how to market outside of Upwork and build a real freelancing business, etc.

You can get access to it for nothing on SkillShare here: https://skl.sh/2EhufQC

But, fair warning…

You’ll need to re-think some of what you “think” you know about freelancing and Upwork. If you go in, thinking you already have all the answers and know what will work, you’ll get nothing out of this course.

So, check the ego…

And THEN, let’s get started: https://skl.sh/2EhufQC

Later,

John

December 14, 2018

Why you’ll fail as a freelancer

There’s lots of reasons:

  • You’re just not that good at what you do.
  • You’re not very good at dealing with people.
  • You picked the wrong market and services to offer.

I could go on and on.

But, by far, the #1 reason freelancers fail is they never learn how to consistently get clients. They rely on luck or “word of mouth”. They try this and that, but never learn and apply anything consistently.

They constantly worry that one day the clients will dry up.

And, if that does happen…

They have no idea how to fix it.

That was me the first few years of my freelancing career. I’d gotten a few clients by pure dumb luck. I’d picked a few up off Upwork. But, I really had no idea how. I didn’t know what to do to get more.

And, I clung to those clients like a vegan to her tofu.

And then, one of them decided to move on from me.

It was going to be a huge hit to my income.

And, I had no plan.

All the crazy thoughts kicked in. What if I never get another client? What if I can’t pay my bills? What if I have to go back to a regular job? What if my wife and kids see me as a failure?

On and on and on.

The silver lining is all that gave me the motivation to figure this out.

And, I did.

In fact, I built a system so powerful that I was turning away 4-5 clients/month because I simply had too much work. Several of those were high profile clients I’d have killed for just a few years earlier.


Of course, I’m no genius (just ask my kids).

This stuff really isn’t all that hard actually.

In fact, I basically just took what other service businesses had been doing for hundreds of years and combined it in a unique way. Something, I’ve never seen anyone else talk about, but based on well-established, tried and true business principles.

So, it’s no big secret.

Or, overly hard to implement.

You just gotta know what it is.

In any case, that’s what I teach in my Beginner’s Guide to Freelance course. And, you can get access to it for nothing over on SkillShare. All the details on the course and how to get no-cost access are here: https://www.johnmorrisonline.com/freelance.

Later,

John

November 30, 2018

The best freelancing tutorial I’ve seen

Got this review from Mehandi:

“This is one of the best tutorials I have ever seen on freelancing from any tutor. I will highly recommend this course among my peers and others as well.”

I mean…

Clearly, Mehandi is a bright fella.

But, for realz…

The #1 thing that holds most freelancers back is getting new clients. Not delivering, not managing their finances, not “work-life balance” or any other somesuch. Getting new butts in the chair.

And, the #1 reason WHY…

Is they’re shooting from the hip.

No real idea HOW they’re getting the clients they got.

No idea what to do if things slow up.

And, I get it.

I was the same.

And then, I figured out a system. I built out a REAL business. And then, I DID know how I was getting clients. I DID know what to do to get more. I DID know what to do when things slowed up.

I ain’t no genius.

This stuff ain’t rocket surgery.

It’s simply a matter of being able to set your natural skepticism aside for a second, learn the system and then as I like to say: “Run it!” Fire that ish up and watch the clients roll in.

Believe that or not.

I’m not gonna waste time convincing you.

And, it ain’t no sweat off this gander’s back.

But, if you wanna learn that system, you can… for nothing.

Deets here: https://skl.sh/2pOiF5g

Later,

John​​​​​​

November 29, 2018

Blood-sucking freelancers

Fair warning if you’ve never been told.

It’s important to never get too close to your clients.

It’s a recipe for certain disaster.

Something I learned the hard way…

I had this client once I really liked. When we started, she was super laid back and easy to work with. She wasn’t trying to re-invent the wheel. And, she was actually willing to listen to me and my thoughts on her site.

And, I felt like she really liked me, too.

She always was pleasant when we talked.

Always said nice things.

Even as we worked through a stickier issue with the site, she was great.
Then, one day, she forwarded an email thread from one of her staff members about some question they had.

And, I was tracing back through the thread to get some context…

And, that’s when I saw it.

The most vile, explitive-laced paragraph I’ve ever seen a client write.

Calling me every name in the book…

And, spewing venom like I’d never seen.

It was like a knife to the back.

And, a hard lesson.

It’s amazing how quickly a client will turn from “loving you” to telling everyone they know you’re a “blood-sucker”. It can happen in a heartbeat.

In any case, my solution was simple.

I immediately fired her.

Copied that paragraph, sent it to her and said, “I’m done”.

She begged for forgiveness.

Even tried to hire me, again, several months later.

Apologizing profusely.

But, nope.

No dice.

I refused to let her hire me.

I can forgive, but I don’t forget.

Of course, I could fire her and reject her constant overtures because I had a backlog of clients waiting to hire me. And, I had that backlog because I’d created a system for GETTING those clients.

Makes things a helluva lot easier when you freelance.

And, you don’t gotta “swallow your pride” with s!@#%y clients.

Anyway, I teach you how to build that same system in my Beginner’s Guide to Freelance course. And, you can get access to it for nothing over on SkillShare. All the details on how are here: https://skl.sh/2pOiF5g

Later,

John​​​​​​​

November 28, 2018

I can smell your excuse from here

Once upon a week ago, I got a YouTube comment from a student of mine:

“Really? I made 35k on Upwork in the last 12 months. Seems like a good scam to me :)”

This was in response to the typical loser-screech of the Upwork haters that come out of the woodwork every time I do an Upwork video… calling Upwork a scam or whatever the excuse-word of the day is.

Then, some dingbat responds to her with this doosie:

“35k on Upwork? That’s because you’re a woman, you’re privileged and people pay you more.”

Lol.

The excuse-gerbil is spinning at maximum speed on that one. It sort of reminds me of all the excuses people make about why they can’t become a developer. Not smart enough or not “techie” enough (whatever the hell THAT is).

When, really it’s just about persistence.

And, hard work.

And, a little belief in yourself.

You can whine about everyone else and their “privileges” all you want. At the end of the day, nobody cares and it won’t change anything. You’ll be right where you are. And, they’ll be right where they are.

That or get off your arse and make it happen.

Anyway, for a lot of new freelancers, the problem with Upwork is they just don’t understand how it actually works. That it’s an algorithm-driven platform with very specific goals. And, that despite is “propaganda”, the client is king on Upwork.

But, once you do get that stuff.

Understand what its goals are.

And, how its algorithms work to support those goals.

Tweaking your profile and your bidding strategy to manipulate those algorithms in YOUR favor becomes obvious.

And, Upwork can become your little piggy bank.

Anyway, that’s what I teach you in my freelancing on Upwork course here: https://skl.sh/2EhufQC

But, fair warning… leave your stinky excuses at the door.

Ain’t nobody got no time for that s!@#.

Later,

John​​​​​​​

November 24, 2018

The freelance nobody wants to hear

There are no secrets. There is no magic. The keys to success as a freelancer are boring, non-sexy and deadly effective… once you know them. Watch the video to learn them:

Later,

John

November 20, 2018

The best freelance websites for beginners

This is not some massive list of sites.

I just don’t think that’s all that helpful. Instead it’s 3 specific sites and process for starting and growing as a freelancer and USING the sites to encourage that growth. So, if you’re looking to get started freelancing, watch this:

And, I’d appreciate if you’d share it with any other new freelancers you know.

Later,

John

November 13, 2018

How to get clients for web development

I learned this when my brother got into insurance.

It was all but required for any new insurance agent and the primary way they went about drumming up those first few clients and building the network they’d use to reliably get clients the rest of their career.

Going around with him…

I quickly learned how hot a commodity I was as a web developer.

And, had people asking me to build them websites from day one.

It was easy to see why every insurance agent did this.

Anyway, that’s #4 of the 5 tips I reveal in my latest video on how to get clients for web development. If you wanna get paid to do this, but don’t necessarily wanna work for “the man”… give it a watch:

And, I’d appreciate it if you’d share it with any developers you know.

Later,

John

November 7, 2018

The biggest mistakes freelancers make

Man! I’ve made a lot of mistakes in my freelance career. But, each time, I always learned something important that helped me be successful later on.

But, these three.

These three mistakes were the biggest lessons I learned in 14+ years of freelancing. So, I made this video to just tell you what they are and what to do to avoid them. Give it a watch here:

And, I’d appreciate if you’d share it with any freelancers you know.

Later,

John

November 2, 2018

How to start working as a freelancer

FYI. I just uploaded a video with step-by-step instructions on how to start and grow your very own freelance business:

Please share with anyone you know who is interested in freelancing.

Later,

John

October 29, 2018

What working with Inc. magazine taught me about freelancing

Wanna sell your freelance services a lot easier?

I mean without feeling like a sleezeball?

Without needing to read 1000 books and become a sales genius?

Quick story…

The project I worked on for Inc. Magazine, I worked for this guy named Lewis. He was some kind of director at the company. I can’t remember exactly what, but he had quite a few people who worked for him.

He’d written several books.

One big best-seller, if I remember right.

Dude was a heavyweight.

And, he didn’t take any s!@#. I remember the first meeting we had. I don’t think I’ve been asked “why” that many times by all my other clients combined. And, it continued throughout the entire project.

He NEVER just took my word for it.

I had to explain every little thing.

But, he wasn’t a d!@# about it.

When I gave him a good reason, he accepted it and we moved on it. When I didn’t, we dug in and figured it out. And, by the end of the project, I felt like we both had a lot of mutual respect for each other.

And, it taught me a lot.

About how to be believable when talking with clients. How to generate trust not just with WHAT you say, but HOW you say it. And, I took what I learned there and applied it to selling my freelance services.

That’s a big part of why I got to work with Michael Hyatt.

And, Lewis Howes.

And, all these other heavyweights.

TRUST.

The people I worked with trusted me to work on these projects.

So, selling your services isn’t about some slick presentation or fancy sales “triggers” or gimmicks or whatever phrase the Twitter-heads use these days. It’s about trust. And, establishing it quickly with people who know very little about you.

Anyway, I reveal what I learned in lesson 6 of my new freelancing course.

How to be more believable in everything you say…

So, clients just “feel” like you’re trustworthy…

And, you get hired a helluva a lot easier.

So, you can get to the point where you’re not struggling or hoping and wishing to get clients each month. Instead, you have a backlog of clients. And, you can pick and choose who you work with and what you charge.

I know you can get there.

But, you gotta learn how to be convincing and believable.

To push more clients over the hump to hiring you.

Anyway, you can get access to the course for free over on SkillShare. As a teacher, I can give you an exclusive 2-month free trial. You get FULL access to all the courses on the site, including mine. Then, just take the course.

Cancel any time before the 2 months is up.

And, you never pay a dime.

Simple.

Anyway, link to get started is here: https://skl.sh/2pOiF5g

Later,

John

October 26, 2018

The best freelancing advice you’ll hear

This from the Joelsuf-inator:

“One thing I’ve discovered is that doing this DOES require the same kind of productivity as a full time job. Just because you’re making money from home does not mean you can just cut your commitment levels in half. In many cases you should be tripling your commitment. I’m discovering this now. Sure I can pick anytime during the day to work, but I better be productive for 8-12 hours a day like with any kind of job. Separate learning from marketing from doing work.”

I literally can’t say it better.

As sure as the Earth ain’t flat…

If you follow this advice, you’ll eventually succeed.

I can’t tell you how many freelancers I’ve talked to who get into it thinking they’re gonna work 4 hours a day, right from the start, and make more than they did working their 9 to 5.

You can get there.

But, not until you’ve put in years of work.

Building your reputation.

Upping your prices.

Honing your execution.

Getting to that point requires you to be willing to put in triple the effort. This is why I say, for most people, freelancing is either in your DNA or it’s not. Some people hear what I just said and think:

“Why the hell would I do that?”

Others are so allergic to a 9 to 5…

They say:

“Whatever it takes.”

If you’re the latter, heed Sir Joelsuf’s advice.

And, you almost can’t lose.

Now, the caveat here is making sure all that hard work is actually productive. If you’re gonna run 100mph, make sure you’re headed in the right direction. Otherwise, you’re running yourself ragged for nothing.

And, as you know, that’s what my Beginner’s Guide to Freelance course is for.

It’s the map.

The big mile markers along the way to get you to a REAL business around your freelance services. So, you can methodically build it to the point you can work as much or as little as you want.

Make as much or as little as you want.

And, ensure all your hard work pays off.

In any case, you can get access to it for nothing over on SkillShare.

All the details on that are here: https://skl.sh/2pOiF5g

Later,

John

October 24, 2018

I got a few freelance clients, now I’m stuck

This is that turning point I keep bringing up:

2018-10-22_1443

You get a little taste of success.

But, really don’t know how.

Then, all of sudden, it stops.

And, all the fears… all the doubts and insecurities, all the “why me” and “can’t ONE thing just f!@#ing work!?”… the nightmares about being stuck in a 9 to 5 forever, all the people saying, “I told you so”.

You bounce from depressed to pissed to confused…

This is the moment you decide to get serious…

Or, walk away.

THIS is what I mean by building a real business around your freelancing services. KNOWING how you got those clients. KNOWING how to get more. KNOWING you don’t have to worry about that ever again.

So, the solution?

How do you do it?

You saw my answer, right?

THAT is a start.

I’ll keep quoting him until people stop asking me:

“If you’re not producing content online, you basically don’t exist.”

— Gary Vaynerchuk

But, most freelancers will find an excuse not to.

¯\_(ツ)_/¯

What do you do?

Of course, that’s just a start. Freelancers are service providers. And, that industry is well-established. What works is well-established. You don’t have to guess. You don’t have to wonder. You just have to learn it then DO it.

Repeat clients.

Referrals.

Service quality.

On and on down the list… it’s all known.

Anyway, THAT is what I teach you in my new Beginner’s Guide to Freelance course. All the things we KNOW work that most freelancers just simply refuse to do. And, if you do them… long-term, you can’t lose.

So, if you’ve reached that point…

Where it’s time to quit f!@#ing around…

And, time to get serious.

Get started learning what works here: https://skl.sh/2pOiF5g

Later,

John

October 22, 2018

How to get freelance clients when you’re new to freelancing

1000 things you could do here…

But, let me tell you what I actually did.

First… my first several clients all hired me because they’d seen some YouTube videos I did that were pretty close to what they wanted. At the time, I didn’t have a portfolio up, testimonials or even a page selling my services.

They just found my email and emailed me.

This is why I constantly beat the “create content” drum.

It can work when you have nothing else.

Second… all the projects I worked on were small.

Fix a CSS bug here. Write a little PHP script there. Frankly, I wasn’t ready for big projects and I didn’t have the “proof” to justify hiring me for one. But, little scripts and fixes weren’t a big deal.

And, that helped me BUILD my portfolio, etc.

Third… my portfolio.

One thing, I learned quickly is your portfolio is the #1 things clients will look at/ask for. I was able to get work despite not having one, because of my content. But, I’d have landed a lot more jobs if I had one.

So, this is why I developed the “non-client portfolio”.

Build 5-10 websites/applications for nobody.

Purely to put in your portfolio.

Having something in there is better than nothing. They don’t need to be client projects. Clients want to see examples of your work, at a bare minimum. And, just make sure it’s your best work and visually appealing.

So, if I were starting today, here’s what I’d do:

  1. Build a portfolio of non-client sites/apps in 1-2 weeks.
  2. Start creating YouTube videos solving small tech problems.
  3. At the end of every video, point people to my “hire me” page.
  4. Spend 30/month promoting my YouTube videos on Google Ads.

It’s pretty simple actually.

Then, if you want to know how to grow your freelance business from there, that’s what I’ll teach you in my new Beginner’s Guide to Freelance course. And, you can get access to it for nothing over on SkillShare.

All the details on that are here: https://skl.sh/2pOiF5g

Later,

John

October 21, 2018

Is freelancing income feast or famine?

The #1 question I get from people who WANT to get into freelancing.

But, it’s interesting because 63% of people who DO freelance believe that a diversified portfolio of clients is MORE stable than a single employer. To me, it comes down to HOW you do it.

So, I decided to do a video and explain that.

If you’ve thought about getting into freelancing, but have been worried about the income stability, THIS is the video you should watch:

Later,

John

October 19, 2018

Is this the turning point in YOUR freelance career?

There’s a moment in every Freelancer’s career.

You’ve got a few clients…

Things seem to be going well.

But, you’re not really sure how it all happened. You’re not making quite enough to feel comfortable. And, you can’t help but worry, constantly, about what happens if you lose one of our clients… and can’t get another.

It’s a turning point.

Figure it out and you go onto a successful freelance career.

Don’t and you get stuck… unable to grow.

Eventually, most give up.

For me, it was “the hockey guy”.

A hockey training membership site I’d built for a guy. He was the client that  put more over the top. I’d nudged into the 6-figure range and, honestly, felt like it was all built on a house of cards.

Because, I had almost no idea how I’d done it.

I’d just kind of got the clients.

And, I had no real idea how or why.

I just kept imagining it all falling apart and there being nothing I could do about it. I obsessed over it. And, my anxiety was through the roof 24/7. I remember thinking, “This is supposed to be a GOOD thing. Why does it feel so awful?”

Anyway, it ended up being good for me.

Because, it drove me to dig deeper.

​​​​​​​And, actually figure out what was working… and WHY.

That led me to go from charging 50/hour to 100/hour. To get rid of some clients that were dragging me down. To get a lot more pro-active in my “client-getting”. And, to reach a point where I was getting 30+ project offers/month.

I got one from a well-known internet market named Ryan Lee that I turned down.

Another from Leslie Samuel from Social Media Examiner.

It put me in a lot stronger position.

With a lot more peace of mind and certainty.

Because now I actually KNEW what I was doing.

And, it all came from just taking the time to dig in and really learn how to market, how to get clients and how to build a REAL freelance business that wasn’t beholden to “luck” or change or any freelancing platform.

If that’s the kind of thing you’re after…

Then maybe THIS is the kick in the pants you need…

To turn that corner and get serious.

Anyway, what I learned during that time is what I cover in my new Beginner’s Guide to Freelance course. The big rocks. The chess moves to make to methodically build your freelance business with certainty.

You can get access to it for nothing over on SkillShare.

All the details on that are here: https://skl.sh/2pOiF5g

Later,

John

October 18, 2018

When a freelance client questions what you charge

This is a really good question from Jeenie:

2018-10-17_1301

Two things:

First… and, I know, I know… “that’s what you ALWAYS say”.

That’s because it’s true.

It goes back to selling on value. The value you offer to a client should be MORE than time saved. The expertise you bring to the table. The quality of work. The reassurance it’s being done right.

A whole host of “value-added” benefits beyond time saved.

So, sure…

Maybe, her client could do it themselves in 15 minutes.

But, will it be done right?

Will it be done to the same level of quality?

Will the client know to do X and not Y?

And, to be clear… it’s not just about telling the client this. It’s about actually doing it as a part of the service you offer. If your only benefit is you’ll save them time, you’re going to have a hard time as a freelancer.

It HAS to be more.

Second thing is this…

Walk away.

Or, at least, make sure your client knows you will. From my own experience, all but one of the first group of clients I got… eventually moved on as I raised prices. Just that one stayed as I went from 25/hour to ultimately 100/hour.

Sometimes, there’s a direct conflict between holding onto a client…

And, what you can make as a freelancer.

Is that client really worth you not making what you want?

You only have so many hours in a day.

Maximize them.

And, if you have to let go of a client to do it… then, let them go.

Now, of course, that only really works if you have a new client, willing to pay your increased rate, to replace them. And, this is why I focus so much on teaching freelancers how to get clients.

It needs to be your top skill.

Because, when you can get clients at will.

When you have a backlog of people wanting to hire you.

It’s easier to move on…

And, you’re less likely to put up with this stuff.

In any case, that’s what my new freelancing course is all about. Teaching you how to methodically build your freelance business over the next month, year, 5 years… and create a REAL business around your services.

And, you can get access to it for nothing on SkillShare.

All the details on that are here: https://skl.sh/2pOiF5g

Later,

John

October 17, 2018